The complete Westrom owner consultation framework — from warm opener to soft close. Scripts, coaching notes, and stage-by-stage guidance.
Every owner objection and the exact Westrom response — pricing, vacancy, maintenance, trust, competition, and more. Quick-reference on a live call.
The full BDM job description, ideal DISC profile (High I + S), motivators, what to avoid, and interview signals for hiring the right person.
Interactive compensation calculator — three tiers (Performance, Balanced, Security), 6-door minimum, per-door bonus. Drag the slider to model earnings.
Step-by-step onboarding path for a new BDM — what to learn, what to shadow, what to practice, and when they're ready to run calls solo.
Door volume forecast, goal setting, weekly activity log, and revenue KPIs. Track the numbers behind the playbook.